PROJECT DESCRIPTION:

Choosing clothes for your baby, we already experience bright emotions. Creating the logo of the brand Person, we found a solution when these emotions are fueled by visual embodiment. Visual embodiment is a reference to the very sincere emotions of the child, which are embodied in their drawings.
They saw the night-draw the moon, they saw the day-draw the sun. At the heart of the logo – the face of a smiling baby, we have created a reference to children’s feelings. A little silly, once serious, and sometimes very mysterious. All these emotions can be felt in the logo, which is supported by a colorful identity. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
In addition to the logo, we have developed packaging design and identity.
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The Person brand is a brand of clothing and it will be sold in the United States.