Rembox Rebranding

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Client: Rembox

Our work: rebranding

Updated. Elegant and structured. Rembox now features a system that, like any great project, is intuitive to anyone. We paid special attention to identity scaling. The logo can be displayed seamlessly anywhere while maintaining strong brand recognition.

We developed the Rembox HR brand, making human resources the core asset. The company has now become a magnet for talent. The synthesis of humanism and technology has shaped the image of a bureau where employee potential serves as the foundation for innovation.

The Big Idea is Architectural Humanism. The cornerstone of Rembox’s work is the value of human resources. We do not just design spaces; we create environments for people to unlock their potential, connect, and inspire one another.

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Igor Portnoy, COO at Rembox

«One of the strongest moments for us was how the Moloko team immersed themselves in the process. The guys didn’t scrap everything to start from scratch. They quietly rolled up their sleeves, thoroughly studied everything we handed over, and treated it with respect. This immediately established a sense of partnership».

Alexey Khvisevich, Director of Rembox

«Working with the Moloko team was a truly pleasant discovery for me. It is rare to meet people with whom you find such mutual understanding and creative synergy. The entire process is structured clearly, professionally, and transparently: each rebranding stage is managed by dedicated specialists who not only own their domain but also interact directly with the client. This builds confidence and complete trust».

Our work

BRAND IDENTITY

  • 1.1. Conducting design research (evidence-based design).
  • 1.2. Conducting a design session.
  • 1.3. Development of the logo and brand identity, including mockups on physical and digital assets (advertising banners, signage, business stationery, promotional merchandise).

BRANDBOOK

  • 2.1. Layout and formatting of the «About the Brand» section.
  • 2.2. Development of usage rules and construction grids for the core elements of the brand identity.
  • 2.3. Layout and formatting of the complete document.
  • 2.4. Glossary.

SOCIAL MEDIA DESIGN (Instagram)

  • Visual identity concept for the accounts
  • Story Highlights covers
  • Post templates for 3–4 content pillars (rubrics)
  • Story templates (3–4 variations)

COMMUNICATION STRATEGY

  • Communication compass
  • Big Idea
  • Promotion channels
  • Key Visual design

CREATIVE CONCEPT FOR A HIGH-REACH IMAGE ADVERTISING CAMPAIGN

  • Core idea and slogan
  • Script for a video / audio commercial
  • Implementation mechanics and digital reach (impressions/awareness) forecast